Additional Campus Affiliations
Assistant Professor, Recreation, Sport and Tourism
Recent Publications
Zou, S. S., & Crompton, J. L. (2020). A Comparison of Two Data Sets Used to Measure Expenditure Trends for Local Public Park and Recreation Services. Journal of Park and Recreation Administration.
Zou, S., & Petrick, J. F. (Accepted/In press). Left-Digit Effect in Tourists’ Price Evaluations: The Moderating Role of Price Level and Composite Price. Journal of Travel Research. https://doi.org/10.1177/0047287520957418
Zou, S. S., Tan, K. P. S., Liu, H., Li, X. R., & Chen, Y. (2020). Mobile vs. PC: the device mode effects on tourism online survey response quality. Current Issues in Tourism. https://doi.org/10.1080/13683500.2020.1797645
Zou, S. (2020). National park entrance fee increase: a conceptual framework. Journal of Sustainable Tourism, 1-19. https://doi.org/10.1080/09669582.2020.1791142
Zou, S., & Migacz, S. J. (Accepted/In press). Why Service Recovery Fails? Examining the Roles of Restaurant Type and Failure Severity in Double Deviation With Justice Theory. Cornell Hospitality Quarterly. https://doi.org/10.1177/1938965520967921